Coinbase acquires Indian AI startup to improve customer service

compliance rule law regulation graphic interface business quality policy 1 scaled

Co-founded by Coinbase’s head of operations in India, Agara helps Coinbase with customer service using AI and machine learning.

Coinbase, the largest cryptocurrency exchange in the United States, is working to improve its customer support while expanding in India by having acquired a new startup.

Coinbase officially announced Tuesday the acquisition of Agara, an artificial intelligence-enabled support platform with operations in India and the United States.

The acquisition aims to expand and automate Coinbase’s customer service capabilities by providing new machine learning and natural language processing tools to Coinbase’s engineering team. The deal also reconfirms the company’s strategy to expand its tech hub in India.

The acquisition of Agara will cost Coinbase between $40 million and $50 million, technology-focused publication TechCrunch reported Monday, citing anonymous sources familiar with the matter. The two firms reportedly expect to close the deal later this year.

Founded in 2017, Agara works on machine learning and natural language processing to improve user experience. Employing around 40 people, Agara has reportedly managed to amass some large customers, including cloud-based software company Salesforce and major e-commerce company Shopify.

According to Pankaj Gupta, head of operations at Coinbase in India, Agara’s tech team will join Coinbase as part of the acquisition. Gupta, a co-founder of Agara himself, expects the purchase to be a win-win for Agara and Coinbase. “It’s amazing to see my worlds collide here with Agara, a startup I co-founded in early 2017 but later left to join Google,” he noted.

Agara co-founder and CEO Abhimanyu noted that the company has been able to integrate its tech stack into phone calls-based communication with customers as well. “Some of the more complicated things we do are around phone calls. We have been working to automate much of, if not all, of the support that happens through phone calls,” he said.

Coinbase did not immediately respond to Cointelegraph’s request for comment.

Related: Indian government is reportedly considering regulating crypto as a commodity

Coinbase’s latest effort to improve its customer experience comes as the company has struggled to provide proper customer service. In mid-October, Coinbase users reportedly slammed Coinbase’s new phone support line, with users claiming that it was a “joke.” The exchange previously was under fire for bad customer service in August, as users reportedly complained about hacked accounts and lost assets.

Link Source

Carla

Carla

Leave a Reply

Your email address will not be published.

Share:

Share on telegram
Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp

Related Posts

bitcoin
Bitcoin (BTC) $ 22,964.15
ethereum
Ethereum (ETH) $ 1,637.60
tether
Tether (USDT) $ 1.00
bnb
BNB (BNB) $ 328.16
usd-coin
USD Coin (USDC) $ 1.00
xrp
XRP (XRP) $ 0.399203
binance-usd
Binance USD (BUSD) $ 1.00
cardano
Cardano (ADA) $ 0.392924
dogecoin
Dogecoin (DOGE) $ 0.092442
okb
OKB (OKB) $ 44.54
matic-network
Polygon (MATIC) $ 1.21
solana
Solana (SOL) $ 23.38
shiba-inu
Shiba Inu (SHIB) $ 0.000015
staked-ether
Lido Staked Ether (STETH) $ 1,629.75
polkadot
Polkadot (DOT) $ 6.72
litecoin
Litecoin (LTC) $ 96.93
avalanche-2
Avalanche (AVAX) $ 20.12
tron
TRON (TRX) $ 0.063655
uniswap
Uniswap (UNI) $ 6.84
dai
Dai (DAI) $ 1.00
cosmos
Cosmos Hub (ATOM) $ 14.40
wrapped-bitcoin
Wrapped Bitcoin (WBTC) $ 22,842.12
chainlink
Chainlink (LINK) $ 6.99
leo-token
LEO Token (LEO) $ 3.62
the-open-network
Toncoin (TON) $ 2.28
ethereum-classic
Ethereum Classic (ETC) $ 22.79
monero
Monero (XMR) $ 166.59
bitcoin-cash
Bitcoin Cash (BCH) $ 133.49
aptos
Aptos (APT) $ 15.08
stellar
Stellar (XLM) $ 0.091046
apecoin
ApeCoin (APE) $ 5.75
crypto-com-chain
Cronos (CRO) $ 0.080962
near
NEAR Protocol (NEAR) $ 2.38
quant-network
Quant (QNT) $ 139.40
filecoin
Filecoin (FIL) $ 5.28
algorand
Algorand (ALGO) $ 0.258784
hedera-hashgraph
Hedera (HBAR) $ 0.069652
lido-dao
Lido DAO (LDO) $ 2.16
vechain
VeChain (VET) $ 0.024067
internet-computer
Internet Computer (ICP) $ 5.58
fantom
Fantom (FTM) $ 0.554560
decentraland
Decentraland (MANA) $ 0.728105
the-sandbox
The Sandbox (SAND) $ 0.726370
axie-infinity
Axie Infinity (AXS) $ 10.95
aave
Aave (AAVE) $ 86.37
the-graph
The Graph (GRT) $ 0.133767
eos
EOS (EOS) $ 1.08
flow
Flow (FLOW) $ 1.12
terra-luna
Terra Luna Classic (LUNC) $ 0.000188
elrond-erd-2
MultiversX (EGLD) $ 44.86